Manufacturers, marketers and designers can agree on one thing: great packaging drives sales. When it comes to the retail environment, creating a package design that … How Promotional Cartons Motivate Shoppers to Purchase

The world of packaging is a large one, and it might seem challenging to navigate. Seemingly endless options are available to create fun and imaginative … Choosing the Perfect Packaging Type for Your Product

High-end companies that deliver quality products and services often use fulfillment luxury packaging to set their brands apart. Whether its fulfillment kits—including product launch kits—sales … Fulfillment and Welcome Kit Packaging That Delivers

When it is labeled as limited edition, a product gains a leg up on the competition. Limited edition items imply specialty, limited supplies, and unique … Limited Edition Packaging that Stands Out

This year, on the 6th day of her show’s special, featuring “12 Days of Giveaways,” Ellen DeGeneres gave different gift cards to each member of … As Seen on Ellen: eBay’s 5-Piece Accordion Style Gift Card Holder

For the holiday season, when consumers are already inclined to buy, think about ways to make your packaging part of the product experience. By utilizing … 5 Retail Holiday Packaging Ideas to Consider for 2015

Consumers aren’t often aware of how much work goes into creating compelling packaging that attracts attention and sells. Some companies may also have been misinformed … From Idea to Reality: A Look at Specialty Packaging Creation

One of the most compelling ways to incorporate inventive product packaging is in promotional items. Giveaways, gifts and other promotional products are meant to increase … 4 Questions to Ask when Planning Your Promotional Packaging