The Cannabis Industry & Packaging Challenge – The Who, What, Where, Why and How [Infographic]
The cannabis industry is one of today’s fastest growing markets. With estimates of sales reaching $20 billion by 2022, the industry is set to surpass established industries such as the tobacco industry. The market itself has grown tremendously, from figures in the thousands to figures above $50 billion. With such high growth rates and an…
The Future of Cannabis Packaging – Design Trends
The future of cannabis packaging holds a great deal of excitement for consumers and packaging companies alike. This industry has only scratched the surface. Packaging companies all over the U.S. are preparing for legalization. Getting designs ready while awaiting the green light. At JohnsByrne, we’ve seen some ever-growing trends in the cannabis packaging industry that…
The Evolution of Cannabis Packaging – The Then & Now
Cannabis packaging has come a very long way since the plastic packaging days. Now, we have packaging that keeps the fragrance in while simultaneously guaranteeing the safety of children and even keeps the product as fresh as possible. But how did we come this far? Cannabis packaging has evolved into a high-demand sophisticated industry. As…
JohnsByrne North American Paperboard Packaging Competition Awards for 2018
The PPC (Paperboard Packaging Council) presents awards for the most outstanding innovations in the packaging industry. Numerous entries are made every year and only the best, most innovative, and most visually appealing are awarded. Once again, in 2018, JohnsByrne is the recipient of the “Paperboard Package of the Year” for their work on the Decemberists…
Eco-friendly Skin Care and Cosmetic Packaging: Growth & Future
The goal of skin care and cosmetic products is to enhance the appearance of the user. To align with the concept of beauty, manufacturers have developed packaging designs—both structural and aesthetic—to support that image in their products and help them to stand out in a sea of competing products on the shelves. More than that,…
What Your Design Agency Doesn’t Know About Packaging
Brands across markets rely on design agencies to conceptualize and deliver unique packaging artwork and/or structural designs that drive sales and market recognition. A good packaging design goes way beyond a pretty box. It tells a story of a brand and helps establish a relationship with the consumer. Great agencies can develop out-of-the-box designs that…
The Present & Future Solutions of e-Commerce Packaging
The e-Commerce industry has a long road ahead of them. While e-Commerce only currently accounts for about 12% of the global retail market, there are huge opportunities for growth. They’ve grown fast and every day new players are getting into the e-Commerce game. Since we can now buy anywhere with just a click on our…
Skincare Packaging Design – Finding the Perfect Look
With skincare packaging, you want to relay the product and results the products brings through the packaging. Throughout the years companies have done this well, but in recent years, skincare companies are putting a huge emphasis on their packaging. Skincare companies use packaging as a way to communicate their unique value proposition to their customers….
Heaven’s Door Spirits: Bob Dylan Makes a Splash with a New Premium Whiskey Brand
Bob Dylan wears many hats. Most people know him as a world-class musician. But his many talents include painting, being a grandparent, and metalworking. As of last year, he’s even a Nobel Laureate in literature! Now you can add one more hat to the Dylan collection: creator of a new premium whiskey brand, Heaven’s Door…
Experiential Packaging: What Can It Do for You?
The debate whether to spend your money on things or experiences is polarizing. But maybe it’s moot. Why not have both? Experiential packaging gives consumers the best of both worlds. It doesn’t just protect and showcase valuable products. It also makes them even more appealing to consumers. By engaging them, delighting them, and giving them…