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How to Create Effective Direct to Consumer Packaging

Direct to consumer is exactly as it sounds – it is packaging for products that are marketed and distributed directly to customers without the use of middlemen, such as third-party retailers or wholesalers. By taking this approach, direct to consumer brands can reduce costs, interact directly with consumers, and create an easy and efficient buying…

Top Challenges of eCommerce Packaging

If you’re like most consumers, chances are you buy many of your items – from food to electronics – online. The eCommerce market has expanded tremendously in the last few years and is only going to continue to grow. In fact, according to CNBC, on Black Friday this year brick and mortar sales decreased by…