Scent Innovation for Packaging
Using the power of scent to create interactive packaging experiences When scent is applied to packaging, it enables consumers to engage and test products, which is proven to increase sales. A fragrance scent is more than just a smell. It’s an avenue to invite your consumers to participate with your brand and increase purchases. Additionally,…
Printing Finishes & Effects: 20 Techniques & Effects for Your Packaging
Visually attractive packaging is crucial for sales success, and although you may know a great deal of attention goes into making high-quality packaging designs, you may not realize how much of the overall look comes down to the details. Learn how you can use different finishes and press effects to take your packaging to the…
