Speed Up Product Time to Market with Packaging Design
Accelerating Product Time to Market by Streamlining the Packaging Design and Development Process In today’s hyper-competitive market, it’s crucial to release new products as soon as possible. Whether you’re working on a brand new packaging project, rebranding or doing a packaging refresh, streamlining the packaging design and development process will accelerate speed-to-market. With that in…
Innovation in Action: Casamigos’ Spirits Packaging
One thing that is constant in the luxury folding carton market is change. New and emerging brands are constantly hitting the competitive spirits market and their challenge is how to break in and get noticed. Casamigos, founded by longtime friends George Clooney and Rande Gerber, had an idea to make the “best-tasting, smoothest tequila around”,…
Fast 5 Facts: Folding and Gluing
Folding and gluing is what ultimately brings a packaging design together. Understanding the different stages of packaging development is useful for creating successful designs. In addition to adhesives, brand managers need to understand how different folds end up creating a specific packaging design. Here are five facts about folding and gluing for packaging designs: 1….
Fast 5 Facts: Die Cutting
Die cutting, a post-press finish, allows packaging and print pieces to have unique cutouts that can vary from simple to extremely complex. From shapes to letters, die cutting draws attention to the dimensional nature of the piece and the character of the substrate itself. In today’s Fast 5 Facts we’ll learn some unique characteristics of…
Electronic-Proofs, Digitally Printed Proofs and Press Test Proofs – Which Proof do You Need?
When you’re working on a new print or packaging project, you may need to consider what proofing method is best from you. Electronic proofs, digitally printed proofs and/or press test proofs offer different advantages. Depending on how customized your project is or if you have a particular concern about your chosen treatment, color or effect,…
Fast 5 Facts: Printing Press Inks
Inks are essential tools for print and packaging suppliers. The right inks are required for the best print result on print pieces and packaging. From substrates used to printing method, it’s important to know that not all inks are created equal. Achieving compatibility between inks, substrates and desired visual effect is key to making your designs…
Fast 5 Facts on Presses
From their earliest beginnings, printing presses have revolutionized the world. Take Gutenberg’s first press. The simple invention of movable type led to the first mass production of books in Europe. Today’s printing presses are, of course, much more advanced. Still, they continue to revolutionize the way we think of print. Here are 5 facts about…
Advantages of 3-D Printing in the Product Packaging Design Process
With 3-D printers becoming more popular and commonplace, 3-D printing is no longer a futuristic obscure process. Believe it or not, 3-D printing plays an important role in product packaging design. Not part of a traditional printing and packaging process, it’s easy to miss the benefits of having access to 3-D printers, while conceptualizing and…
Use Lenticular Printing to Attract More Customers
Here at JohnsByrne, we dedicate ourselves to the pursuit of cutting-edge printing techniques and effects that give your customers a new perspective on your packaging. One way we help you achieve that is by using lenticular printing, which allows your packaging to display a visual depth that engages your customers in a way that traditional…
Color Matching’s Role Creating Consistent Print Projects
Color consistency is a vital requirement for print providers to achieve from the proofing stage to on-press color management. When evaluating your printing project for color matching and consistency, it’s important to understand the basics of what the G7 standard requires. Working with a G7 Master Qualified company, like JohnsByrne, allows less room for error…
