Custom retail & merchandising displays
Whether you’re launching a new product or refreshing your retail presence, our display packaging solutions are engineered to amplify visibility and performance on the shelf:
- Semi-Permanent & Temporary Merchandising: Flexible structural solutions including inline retail, shelf dressing and seasonal campaigns, promotions, or limited-time events.
- Countertop Displays: Compact, high-impact solutions that bring products and messaging front and center.
- Floor & Pallet Displays: Larger, freestanding designs that dominate retail space and drive impulse buys.
- Permanent Retail Fixtures: Durable, custom engineered installations for long-term brand presence in luxury or flagship environments.
Each display is built to precise product dimensions, ensuring seamless fit and optimized presentation for maximum brand impact.
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Why JohnsByrne
JohnsByrne is a vertically-integrated provider for your packaging needs. We offer extensive companywide resources and expertise to support your brand building goals. From a dedicated account team through design, production and reviews, we are dedicated to developing solutions to make our clients more profitable and successful.
Retail expertise & trusted partnerships
JohnsByrne is proud to be recognized as a Preferred Vendor for Ulta Beauty, a distinction that reflects our proven expertise in beauty merchandising, retail compliance, and executional excellence.
We also partner with many other retailers and understand their unique requirements, including:
- Fixture and footprint guidelines
- Durability standards for high-traffic environments
- Compliance-driven structural specifications
- Efficient assembly for store teams
- Visual merchandising alignment with brand planograms
Our experience within various retail ecosystems allows us to design displays that not only meet brand objectives but also align seamlessly with retailer expectations — reducing friction and accelerating approval timelines.
Integrated structural design & production
Our in-house structural designers and engineers collaborate from concept through production to ensure every display solution supports your brand and retail goals:
- Rapid prototyping and 3D visualization
- Material selection based on aesthetics, strength, and sustainability
- Digital and traditional printing options to reinforce brand identity
- Precision cutting, finishing, and assembly
This integrated approach provides a streamlined process with predictable timelines and quality outcomes—whether your project is large or small.
Complete merchandising services
Beyond design and fabrication, JohnsByrne delivers services that help bring your display to life in the retail environment:
- Pack-out & Assembly: Turnkey display fulfillment with product insertion, assembly, and shelf-ready packaging.
- Shipping & Logistics Integration: Efficient palletizing and packaging that protects displays through transit.
- Retail Testing & Validation: Structural and material testing to ensure durability and performance.
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Frequently Asked Questions
Display packaging is custom-designed retail packaging created to showcase products in-store while driving visibility, engagement, and purchase decisions. It can include counter displays, floor displays, pallet displays, endcaps, and specialty promotional structures.
At JohnsByrne, display packaging blends structural engineering, premium print finishes, and brand storytelling to create high-impact retail experiences.
We design and manufacture a wide range of retail display solutions, including:
- Temporary and semi-permanent floor displays
- Countertop displays
- Club store and pallet displays
- PDQs (Product Display Quarters)
- Endcaps and power wings
- Multi-material specialty displays
- Integrated display + carton solutions
Our solutions are tailored to your retailer requirements, product specifications, and merchandising goals.
We work with a broad range of materials depending on performance needs and retail environment:
- Corrugated board
- SBS and specialty paperboard
- Rigid board and chipboard
- Hybrid constructions
- Specialty materials (Sintra, acrylic)
- Sustainable and recyclable materials
Our engineering team recommends the optimal material to balance durability, cost-efficiency, sustainability, and visual impact.
Yes. Our in-house structural designers use advanced CAD software and rapid prototyping to develop displays that:
- Meet retailer compliance standards
- Optimize product fit and protection
- Maximize visual presence
- Improve assembly efficiency
- Reduce shipping and freight costs
We test for strength, stability, and distribution performance to ensure your display performs from production through the retail floor.
Yes. JohnsByrne offers kitting, assembly, and fulfillment services to streamline retail execution. We can:
- Pre-pack displays with product
- Assemble complex multi-component displays
- Apply labeling or promotional elements
- Ship directly to retailers or distribution centers
This reduces complexity for your team and helps ensure consistent in-store execution.
Sustainability is integrated into our design process. We help brands:
- Reduce material usage through smart structural engineering
- Use recyclable and responsibly sourced materials
- Minimize plastic components
- Design for easier recycling and disposal
Our goal is to create high-impact retail displays with minimal environmental impact.
Absolutely. One of our strengths is delivering integrated packaging programs. We can design primary packaging (folding cartons or rigid boxes) and retail displays together to:
- Ensure brand consistency
- Improve production efficiency
- Reduce supply chain complexity
- Optimize total cost of ownership
This unified approach supports stronger retail storytelling and streamlined execution.
We partner with leading brands across:
- Health, Beauty & Wellness
- Spirits and Beverage
- Entertainment and Gaming
- Consumer Products
- Specialty Retail
Our experience in premium markets ensures your display stands out in competitive retail environments.
The earlier, the better. Engaging our team at the concept stage allows us to:
- Optimize structure and material selection
- Reduce revisions and costs
- Improve manufacturability
- Align with retailer requirements from the start
Early collaboration leads to faster timelines and stronger retail outcomes.
Connect with our team to discuss your retail goals, product specifications, and distribution needs. We’ll collaborate to design a display solution that elevates your brand and performs at retail.