Related Success Stories: | Spirits | Promotional Packaging | Rigid Boxes
Opportunity
JohnsByrne has partnered with Rabbit Hole, for their one-of-a-kind Founder’s Collection Boxergrail and Raceking bourbon whiskey premium limited-edition packages. As Pernod Ricard was looking to update additional packaging for the Founder’s Collection, we were given the opportunity to develop new packaging for Rabbit Hole’s Mizunara.
Our Approach
- JohnsByrne structural design team developed several concepts for evaluation
- The concepts included an auto bottom folding cartons and a two-piece rigid set box with SBS insert
Solution
The brand decided to utilize a rigid box with hinged door design to match the premium look and feel of the Boxergrail and Raceking. The package features a linen-textured pattern as well as soft touch coating, embossing and hot foil stamp accents.
Let's Talk
Our packaging and print experts are ready to learn more about your brand and ‘unpack’ your needs. Contact us today to get the conversation started.
