Designing Packaging of Cannabis Edibles and Smaller Treats with Consumers in Mind
Cannabis consumers are faced with a problem: there are too many options on the shelves. Local dispensaries offer dozens of different products, all with varying strains, names, and dosages. This can prove problematic for consumers who don’t have any affinity to a particular brand. With so many options, the buying decision often comes down to…
Cannabis Child Resistant Packaging Rollout – Get a Jump Now?
One of the greatest challenges facing cannabis growers/extractors and dispensaries in this age of increasing legalization is anticipating the many regulations are likely to go into effect, and developing a plan to streamline compliance with changing laws. As marijuana products are still illegal under federal law, even for medical applications, there are no overarching standards…
Is Your Cannabis Packaging Ready for High End Dispensaries?
As cannabis products are increasingly legalized across the United States, the market grows more and more diverse, with brands seeking to establish an image that will stand out in an emerging market. While different brands take on different identities and cultivate their image to target a specific type of cannabis consumer, one trend is becoming…
The Importance of Packaging in Branding & Marketing Cannabis Products
With cannabis products becoming legalized in several states for both medical and recreational use, a new market has emerged. Extractors and growers need to compete in a market that is quickly becoming saturated with new entrants must establish themselves with a clear brand image and message. Packaging of cannabis products is the most effective vehicle…
California Cannabis Producers: Are You Ready for New Packaging Requirements on 1/1/18?
Proposition 64 made headlines when it passed in November of 2016, making California the fifth state to legalize the recreational use of marijuana by adults, and it officially goes into effect on January 1, 2018. With legalization comes a host of regulations from both state and local legislatures (even medical marijuana remains illegal on the…
How Child-Resistant Packaging is a “Must Have” for the Cannabis Market
Ever since the Poison Prevention Packaging Act was passed in 1970, child-resistant packaging has played an integral role in decreasing the number of accidental poisonings caused by children gaining access to dangerous household substances. The law was extremely effective. By 2008, the use of child-resistant packaging had brought the rate of accidental poisoning fatalities in…
