Related Success Stories:
Opportunity
JohnsByrne had the opportunity to partner with Alius Eyewear on the packaging development for their new sunglasses sold exclusively through handpicked retailers.
Our Approach
- JohnsByrne met with Alius and their design team to understand their vision and collaborate to ensure it was brought to life.
- We provided various samples of SBS and rigid packaging and reviewed the inspiration Alius provided that represented the craftsmanship and level of service the brand brings to its customers.
- After collaborating with the brand on the chosen sleeved tray structure, we worked to enhance the package with an uncoated paper, dull varnish, and deboss logos highlighted with gold and clear foil stamping.
The Result
The name Alius, derived from Latin, means ‘different’ – representing their commitment to reshaping the eyewear industry and the final package is an elevated design that is truly reflective of the brand and its mission.
Let's Talk
Our packaging and print experts are ready to learn more about your brand and ‘unpack’ your needs. Contact us today to get the conversation started.