Related Success Stories: | Spirits | Folding Cartons
Opportunity
adm Indicia working with Goose Island wanted to evolve its existing spirits carton into a dramatic reveal for Parker’s Heritage while keeping the heavy bottle protected.
Our Approach
- Designed a package featuring a diagonal zip strip to the shadowbox structure so the top tears away to reveal the bottle and printed interior.
- Developed supports so the bottle remains secure and the opened carton becomes a display.
- Tested the perforation and foil interaction to achieve a clean, controlled tear without damaging the finish.
- Produced the package with deep green graphics, gold foil, soft touch coating and interior printing to reinforce the limited release presentation.
The Result
Pulling the zip strip exposes the bottle within a decorated interior while the reinforced base holds it securely. The cartons ship flat and integrate with the customer’s existing packing process, bringing a premium display experience to a production ready format.
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The packaged features deep green enhanced with a soft touch finish and foil accents.
A diagonal zip strip reveal adds interactivity t the unboxing experience.
The opening showcases the stout in a double layer package presentation.
