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The Latest on Print and Packaging

Understanding the Growing Need for Luxury Packaging for Premium Spirits

The wine and spirits industry is undergoing a revolution that is changing and challenging the way we view liquors and how we package them. Spirits are now being packaged more like fragrances—high-end bottles, premium and luxurious packaging, one-of-a-kind labels. Understanding what is driving this revolution is key for spirit makers and distillers. Even with a…

Perfume Packaging Design: The Essentials for Star Power

While you may think the scent of your perfume is the vehicle for your marketing efforts, the packaging needs to be compelling as well or consumers may never pick it up in the first place. Perfumes need to be packaged in a carton that is as unique as their scent. Add to that the growing…

Premium Packaging for High-End Products: 7 Ideas for Achieving the Look

Achieving a premium look for high-end products is key to delivering on consumer expectations. Whether unconscious or knowingly, consumers demand more from high-end brands and products. In order to meet these expectations, brands have to create packaging that exceeds that perceived value. Premium packaging is a fundamental vehicle for meeting value expectations and establishing a…

What Will Shape the Future of Packaging?

Packaging is constantly evolving to become more efficient, easier to use, and more visually compelling. It can be difficult to balance all these objectives simultaneously and provide customers with a great experience. Largely based on changes in consumer demand and tastes, we can expect to see more emphasis on the following packaging elements in the…

Most Wanted Traits of Quality Packaging Providers

Quality packaging/print providers are few and far between, despite the many choices in the market. Whether you’re a print management company, an advertising or creative agency, or an end user client finding that quality packaging/print provider is key to help you meet your 2016 goals. The beginning of the year is a good time to…

Three Trends Shaping Cosmetics Packaging Design

The cosmetics industry is among the most competitive retail industries, which makes packaging a crucial element in an overall marketing strategy. With thousands of brands and the ever-changing trends of the fashion world, cosmetics manufacturers are constantly challenged to create cutting-edge packaging. In 2016, we expect to see the following three trends driving packaging designs…

Top Packaging Trends for 2016

Sophisticated product packaging changes every year. Without regularly assessing market conditions and making updates accordingly, your packaging design could lag behind competitors in your industry. Stay ahead of the curve this year to continue growing your sales. Here are some of the biggest emerging trends of the year that companies can expect to become increasingly…

JohnsByrne Named #70 on Printing Impressions Top 400 List

JohnsByrne is proud to announce our position at number 70 on Printing Impression’s annual list of the top 400 companies in printing in the U.S. and Canada. The list has provided a definitive ranking of leading innovators for the past 32 years. Printing Impressions is an authority in covering the industry trends and emerging technologies…

Speed Up Product Time to Market with Packaging Design

Accelerating Product Time to Market by Streamlining the Packaging Design and Development Process In today’s hyper-competitive market, it’s crucial to release new products as soon as possible. Whether you’re working on a brand new packaging project, rebranding or doing a packaging refresh, streamlining the packaging design and development process will accelerate speed-to-market. With that in…

20 Press Effects, Finishes, and Techniques to Enhance Your Packaging

Visually attractive packaging is crucial for sales success, and although you may know a great deal of attention goes into making high-quality packaging designs, you may not realize how much of the overall look comes down to the details. Learn how you can use different finishes and press effects to take your packaging to the…