Products are photographed and documented like never before, and people love to share their opinions on them with their social networks. According to Michela Vallalta, … Must-Haves For Paperboard Food Packaging and Sleeves

Here at JohnsByrne, we dedicate ourselves to the pursuit of cutting-edge printing techniques and effects that give your customers a new perspective on your packaging. … Use Lenticular Printing to Attract More Customers

With more than 50 years in the print and packaging industry, JohnsByrne has seen many trends come and go. We’ve met with our packaging specialists, … 2015 Packaging Trends

Finding the right packaging for your product is not only important for establishing your product and brand, but also for its overall success in the … 8 Product Packaging Design Tips for Start-ups

To create, you must first be inspired. Inspiration can come in many forms and it often arrives when you least expect it. As JohnsByrne, we … Creative Packaging that Inspired in 2014

The threat of diversion or counterfeiting of products is a major concern for product manufacturers. Diversion occurs when the manufacturer’s product is sold through or … 5 Ways to Prevent Anti-Diversion and Counterfeiting of Products/Packaging

When developing a new product, careful consideration is always given to the multi-sensory effects it will have on the end user. This means taking into … How to Create Multisensory Customized Packaging that Appeals to Customers

Regardless of whether it’s a well-established brand or a startup company, bringing a new product to market can be simultaneously stressful, challenging, exciting and confusing. … Costs Beyond the Box: An Exploration of “Other” Packaging Project Costs

In the world of marketing and advertising, pressing the limits is part of the game. Every successful brand, company and product can challenge the norm … 4 Ways Specialty Packaging Design Can Press the Limits

Regardless of the industry, market, or sector in which you operate, it’s important to make positive first impressions, particularly when developing brand recognition with consumers, … 5 Questions to Ask Your Product Packaging Company

One of the most crucial components of a product’s image and sales is its package design.  Whether your brand hasn’t considered a package redesign in … 5 Signs You Need a Packaging Redesign

Deciding to work with a packaging manufacturer is one of the most important decisions manufacturers can make regarding the appearance, quality and cost of their … 4 Things to Ask When Choosing a Packaging Company