You already have great products. But what about your packaging? Far too often brands are opting for unremarkable elements when it comes to packaging. Consumers … Make Your Packaging a Star
The holidays are upon us! It’s hard to believe it’s that time of the year again, but we’re moving into a crucial period for your … Simple Holiday Packaging Program Upgrades
In the age of social media, so-called “influencers” seem to make up the next generation’s equivalent of celebrity endorsements. Although there is no broadly agreed-up … Influencer Kits – The Right Package Design
You rely on packaging design to catch consumers’ eyes and stand out from the sea of competing products, but packaging alone may not be enough … When to Use Interactive Point-of-Purchase Displays
While some brands have achieved iconic status thanks to clean lines and simplicity in design, current trends point to graphic packaging as a driver of … Graphic Packaging Customers Will Love
When it comes to packaging a product, regardless of the industry itself, understanding your audience is key. According to the latest census numbers, millennials have … Packaging for the Millennial Generation
Consumers love getting something extra with their purchase. Utilizing gift with purchase packaging can make customers more likely to buy. As an added bonus, a … Gift with Purchase Packaging: Making it Sale-Worthy for Consumers
Achieving a premium packaging look for high-end products is key to delivering on consumer expectations. Whether unconscious or knowingly, consumers demand more from deluxe brands … Premium Packaging: 7 Ideas for the Right Look
Quality packaging/print providers are few and far between, despite the many choices in the market. Whether you’re a print management company, an advertising or creative … Most Wanted Traits of Quality Packaging Providers
Creating product packaging from start to finish requires planning, dedication, quality control and expert knowledge to ensure the project will be a success. Although your … Understanding the Packaging Production Process
Just like retailers decorate their stores with holiday lights, baubles, and other décor, brand managers can utilize festive colors and holiday pizzazz this season. Companies … Incorporating a Little Holiday Spirit into Product Packaging
Like most things, even packaging has to be upgraded every once in a while. Likely reasons why your packaging needs to change can be a … 5 Things to Avoid when Redesigning Your Product Packaging