Direct mail is one of the most successful marketing methods to reach new customers. However, not every direct mail piece has the same potential. Direct … Perfecting the Acquisition Direct Mail Piece
With the growing popularity of health awareness, the nutraceutical market is in high demand. A hybrid of nutrition and pharmaceuticals, the nutraceutical market provides more … Dissecting Nutraceutical Packaging
From their earliest beginnings, printing presses have revolutionized the world. Take Gutenberg’s first press. The simple invention of movable type led to the first mass … Fast 5 Facts on Presses
Research after research says that it’s easier (and less costly) to get more sales from existing clients than acquiring new ones. Building brand loyalty is … Increase Member Loyalty with High Impact Loyalty Kits and Direct Mail
Although a folding carton is a commonly used packaging option for the health and beauty industry, no two cartons are alike. While they all share … From Ordinary to Extraordinary: Enhancing the Folding Carton
“Younger, ” a TV comedy first aired on March 31, 2015 on TV Land, follows a 40-year old Liza, a single-mom trying to re-enter the … An Inside Look at TV Land’s “Younger” Press Kit
Packaging is one of the first things your customers notice about your product. Any industry wishing to remain competitive in today’s marketplace must continually modify … Packaging Success: An Exclusive Look at the Packaging Creation Process
Folding cartons are a versatile packaging option for any industry. For the health and beauty industry, the options with folding cartons can be endless. However, … Paper vs. Plastic – A Discussion of Folding Carton Uses for Cosmetics
Manufacturers, marketers and designers can agree on one thing: great packaging drives sales. When it comes to the retail environment, creating a package design that … How Promotional Cartons Motivate Shoppers to Purchase
Health and beauty manufacturers know that the product is just one part of the customer’s experience. As increasingly savvy consumers demand more of their beauty … Elevating Your Health & Beauty Packaging
In 1989, Stephen Defelice, chairman and founder of the Foundation for Innovation in Medicine, developed the term “nutraceutical” as a way to categorize foods, beverages … Packaging & Selling Nutraceuticals in an Online Market
It is always smart to keep engaged with customers, and loyalty rewards programs have proven to be an effective method for cross-selling and preventing customer … How Financial Institutions can Create High Impact Loyalty-Rewards Programs
